Marketing Archives - Tavea Sanderson Brands

A Marketer’s Perspective on Trying Out New Marketing Trends

by Tavea Sanderson March 17, 2023

After years in the marketing space there’s one thing I’ve found consistent — change. With early adopters coming out as winners.

Why do they win? My theory is waiting for a practice to be tried and true allows our customers and clients to become accustomed to the method and in turn decreases the strategy’s impact.

SHARING IS CARING

Marketing, New Tech 16

How Growing Up Poor Has Made Me an Excellent Marketer and Creative Worker

by Tavea Sanderson November 29, 2022

I used to hide how I grew up. Many of the childhood norms of my coworkers were so much different than my own. I didn’t want them to see me as “less than” because I grew up in a low-income household. Free lunch all the…

SHARING IS CARING

Business Mindset, Facing fears, Marketing, Me 0

You Have A Seat at The Table, Sis. Use Your Voice.

by Tavea Sanderson July 18, 2020

Do you remember that strange Pepsi commercial where Kendall Jenner gives a can of Pepsi to a police officer during what looked to be a human rights protest? Yes? Me too. I remember it being a disaster. People were threatening to boycott Pepsi. Pepsi was…

SHARING IS CARING

Marketing, Me 0

My Honest Message to New Business Owners Who Don’t Know WTH They’re Doing.

by Tavea Sanderson July 3, 2020

If you just started a business then your timing is perfect. Right now, consumers care less about perfection and professionalism and crave authentic and transparent business owners. Folks just want you to know a bit more than them and do what you say you’re going…

SHARING IS CARING

Beginners, Branding, Entrepreneur, Marketing 0

Do I Need A Website To Start A Business?

by Tavea Sanderson October 19, 2019

Can I Run A Successful Business Without A Website? Nope. No, you don't need a website to start a business. I started my web design and social media marketing business without a website or a social media presence. So, I can tell you that you'll...

Beginners, Business Mindset, Facing fears, Get Started, Marketing, Web 0

How to Accept Feedback Without Getting Annoyed & Offended AF

by Tavea Sanderson August 30, 2019

I Had A Problem Receiving Feedback I'm not embarrassed to say that a really good friend of mine has talked me off the ledge more than once (thanks, Diamond). Feedback can be annoying, offensive and just wrong.Interesting feedback I've been given:"Can you make it pop...

SHARING IS CARING

Business, Business Mindset, Design, Facing fears, Marketing, Me 1

Design A Business Plan That Actually Works (and makes sense)

by Tavea Sanderson October 27, 2018

You know when you start something -- and you plan it -- and it's awesome in your head. But, it completely fails. Yea, that's what happened at the beginning of this video. lol. I'm super proud of myself for making it work though. If you're scared like...

SHARING IS CARING

Beginners, Business, Business Mindset, Facing fears, Marketing, Web, YouTube... 0

How to Attract Your Dream Customers: The Simple Way to Define Your Target Audience

by Tavea Sanderson February 14, 2018

When I’m in my exploratory meetings I always ask about my client’s target audience. I ask questions like: What is your audience interested in? What industry do they work in? How do they communicate? How much money do they make? How old are they (and other basic demographic…

SHARING IS CARING

Beginners, Marketing, Web 0

A Marketer’s Perspective on Trying Out New Marketing Trends

How Growing Up Poor Has Made Me an Excellent Marketer and Creative Worker

The Best Times to Post on Social Media for High Engagement

You Have A Seat at The Table, Sis. Use Your Voice.

My Honest Message to New Business Owners Who Don’t Know WTH They’re Doing.

Do I Need A Website To Start A Business?

How to Accept Feedback Without Getting Annoyed & Offended AF

Design A Business Plan That Actually Works (and makes sense)

How to Attract Your Dream Customers: The Simple Way to Define Your Target Audience

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